mediamatics mediamatics mediamatics



Book Details

MANAGEMENT INFORMATION SYSTEMS : MANAGING THE DIGITAL FIRM, 14TH ED - GLOBAL ED


By LAUDON, KENNETH C. (Author), LAUDON, JANE P. (Author)
mediamatics

Price : £52.99  £42.39
ISBN : 9781292094007  
Page : 672
Year of Publication : 2016    Edition : 14
Publisher : PEARSON PRENTICE HALL, USA
Subject : MANAGEMENT



mediamatics

mediamatics

mediamatics

mediamatics

Description :

In its Fourteenth Edition, the book continues to define courses in Management Information Systems. Designed for undergraduate and postgraduate students of computer science postgraduate business school students, the text provides insight into how today’s businesses leverage information technologies and systems to achieve corporate objectives. Providing comprehensive and integrative coverage of essential new technologies and information system applications, as well as their impact on business models and managerial decision-making, Management Information Systems increases student engagement and enhances learning through vivid examples. In this new edition, students will find the most up-to-date, relevant information about information systems used by today’s businesses— capturing students’ attention no matter their industry or vertical of interest. With the help of this text, students will build skills sought after in today’s workplace. Later on, they will be able to understand, participate in, and eventually lead management discussions and drive decisions about their firm’s information systems.


Kenneth C. Laudon, New York University. Jane P. Laudon, Azimuth Information Systems

Content :

Part One: Organizations, Management, and the Networked Enterprise 1. Information Systems in Global Business Today l 2. Global E-Business and Collaboration 3. Information Systems, Organizations, and Strategy l 4. Ethical and Social Issues in Information Systems Part Two: Information Technology Infrastructure 5. IT Infrastructure and Emerging Technologies 6. Foundations of Business Intelligence: Databases and Information Management 7. Telecommunications, the Internet, and Wireless Technology 8. Securing Information Systems Part Three: Key System Applications for the Digital Age 9. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications 10. E-Commerce: Digital Markets, Digital Goods l 11. Managing Knowledge 12. Enhancing Decision Making Part Four: Building and Managing Systems 13. Building Information Systems l 14. Managing Projects 15. Managing Global Systems l Glossary l Indexes
Related Books :
MANAGING STRATEGIC INTELLIGENCE : TECHNIQUES AND TECHNOLOGIES
By 
mediamatics   Price:$165.00
         $ 132.00
 
GLOBAL SOCIAL AND ORGANIZATIONAL IMPLICATIONS OF EMERGING INFORMATION RESOURCES MANAGEMENT : CONCEPTS AND APPLICATIONS
By 
mediamatics   Price:$180.00
         $ 144.00
 
mediamatic
ADVANCED TOPICS IN GLOBAL INFORMATION MANAGEMENT VOL 4 (SC)
By HUNTER, GORDON M. (DR.)
mediamatics   Price:$69.95
         $ 55.96
 
ACCOUNTING INFORMATION SYSTEMS
By RICHARDSON
mediamatics   Price:$36.95
         $ 29.56
 
mediamatic
MANAGING CORPORATE INFORMATION SYSTMES EVOLUTION AND MAINTENENCE (SC) : .
By 
mediamatics   Price:$70.00
         $ 56.00
 
PERFORMING INFORMATION GOVERNANCE : A STEP-BY-STEP GUIDE TO MAKING INFORMATION GOVERNANCE WORK (IBM Press)
By 
mediamatics   Price:$49.99
         $ 39.99
 
mediamatic
No other Books by the same author

Popular Picks on the Month


REPORTING THE UNIVERSE
By DOCTOROW
 
mediamatics
Price : $31.00  $24.80
ISBN : 9780674004610
Publisher : HARVARD UNIVERSITY PRESS
Subject :  CULTURE STUDIES

DNA : A GRAPHIC GUIDE TO THE MOLECULE THAT SHOOK THE WORLD
By ROSENFIELD, ISRAEL, ZIFF, EDWARD, LOON, BORIN VAN VAN
 
mediamatics
Price : $19.95  $15.96
ISBN : 9780231142717
Publisher : COLUMBIA UNIVERSITY PRESS
Subject :  BIOLOGY
mediamatic

CROWDED AIRWAVES : CAMPAIGN ADVERTISING IN ELECTRONICS
By THIBODEAU
 
mediamatics
Price : £16.95  £13.56
ISBN : 9780815784555
Publisher : BROOKINGS INSTITUTION PRESS
Subject :  ADVERTISING

ADVERTISING AND VIOLENCE : CONCEPTS AND PERSPECTIVES
By RIFON, NORA J., ROYNE, MARLA B., CARLSON, LES
 
mediamatics
Price : $44.95  $35.96
ISBN : 9780765642691
Publisher : M.E. SHARPE, INC.
Subject :  ADVERTISING
mediamatic

BALANCING ON A PLANET : THE FUTURE OF FOOD AND AGRICULTURE
By CLEVELAND, DAVID A.
 
mediamatics
Price : $34.95  $27.96
ISBN : 9780520277427
Publisher : UNIVERSITY OF CALIFORNIA PRESS
Subject :  AGRICULTURE

DARWIN AND DESIGN : DOES EVOLUTION HAVE A PURPOSE? (HB)
By RUSE, MICHAEL
 
mediamatics
Price : $29.95  $23.96
ISBN : 9780674010239
Publisher : HARVARD UNIVERSITY PRESS
Subject :  BIOLOGY
mediamatic