Book Details

MANAGEMENT INFORMATION SYSTEMS : MANAGING THE DIGITAL FIRM, 14TH ED - GLOBAL ED
ISBN 9781292094007
Pages 672
Year 2016
Edition 14
Publisher PEARSON PRENTICE HALL, USA
Subject MANAGEMENT
Description
In its Fourteenth Edition, the book continues to define courses in Management Information
Systems. Designed for undergraduate and postgraduate students of computer science
postgraduate business school students, the text provides insight into how today’s businesses
leverage information technologies and systems to achieve corporate objectives.
Providing comprehensive and integrative coverage of essential new technologies and
information system applications, as well as their impact on business models and managerial
decision-making, Management Information Systems increases student engagement and
enhances learning through vivid examples. In this new edition, students will find the most
up-to-date, relevant information about information systems used by today’s businesses—
capturing students’ attention no matter their industry or vertical of interest. With the help
of this text, students will build skills sought after in today’s workplace. Later on, they will be
able to understand, participate in, and eventually lead management discussions and drive
decisions about their firm’s information systems.
About Author(s)
Kenneth C. Laudon, New York University. Jane P. Laudon, Azimuth Information Systems
Content
Part One: Organizations, Management, and the Networked Enterprise
1. Information Systems in Global Business Today l 2. Global E-Business and Collaboration
3. Information Systems, Organizations, and Strategy l 4. Ethical and Social Issues in Information Systems
Part Two: Information Technology Infrastructure
5. IT Infrastructure and Emerging Technologies
6. Foundations of Business Intelligence: Databases and Information Management
7. Telecommunications, the Internet, and Wireless Technology
8. Securing Information Systems
Part Three: Key System Applications for the Digital Age
9. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
10. E-Commerce: Digital Markets, Digital Goods l 11. Managing Knowledge
12. Enhancing Decision Making
Part Four: Building and Managing Systems
13. Building Information Systems l 14. Managing Projects
15. Managing Global Systems l Glossary l Indexes
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